We developed the business strategy and brand identity for Barcelona based food brand Sticky Situation.

Sticky Situation

Honey is an incredibly powerful ingredient that is recognized across cultures and continents for its wellness benefits.

With the rise in consumer desire for functional food products and ingredients that are easy to understand, there’s an opportunity for innovation in the honey industry.

The Problem

The Solution

Sticky Situation is a modern honey brand that refines the honey experience.

With products such as hot honey and honey butter, it expands the use of honey from just a sweetener in your tea, to a condiment that can be used in all of your meals. Using globally inspired flavors and locally sourced ingredients, it’s honey like you’ve never tasted before.

Created in collaboration with Jana Ehab.

E-commerce Shopify web design

Event production and food styling for Sticky Situation popup at Entre Salas Barcelona.